Course contents
Introduction

Welcome | |
Taking time for the course | |
How to use the course | |
Learning from others | |
How your work is assessed |
Part 1: A patron-centered approach

Why do we need displays? | |
Sell the sizzle | |
The importance of range | |
Choosing appropriate books | |
Filling the gaps |
Part 2: Helping people choose

The reading experience | |
Reading lives | |
How we choose | |
Barriers to discovery | |
A different way to choose |
Part 3: Book display skills

Power displays | |
Using color in displays | |
Experimenting with graphic cover styles | |
Practicing display skills | |
Seasonal displays | |
Displaying non-fiction | |
New books | |
Books that need your help | |
Targeting audiences | |
Display as a conversation | |
Let books do the work |
Part 4: Connecting with readers

Reader-centered themes | |
Interpreting a theme | |
Go on a journey | |
Planning your display | |
Choose two types of journey | |
Select your books | |
Journeys Option One | |
Journeys Option Two | |
Create your display or online promotion | |
Record your results | |
Ask for your assessment |
Conclusion

Libraries can be so much more | |
Tell us what you think | |
More Opening the Book courses | |
Credits | |
Photos and illustrations |
More Public Library training courses

Merchandising Library Shelves
$105.00

Dynamic Readers’ Advisory
$105.00

Managing First Impressions
$105.00

Audience Development
$275.00

Animating the Collection
$275.00

Observation Research
$275.00

Practical Outreach
$275.00