Creating powerful displays

This course will give library displays some new bite! You will develop skills in targeting audiences and understanding reader motivations to support successful displays which engage more deeply than the standard seasonal themes. Working across collection areas and age groups, you will explore how to use display to find readers for less well-known books in your collection to take the pressure off those wait lists.

Was $140.00


USD Prices displayed in USD
For librarians, library associates, library technicians
4 hours online plus 4 hours applying learning in the library. Start and stop as you like
Every learner receives individual feedback from an Opening the Book assessor to pass the course.


Taking time for the course
How to use the course
Learning from others
How your work is assessed

Part 1: A customer-centred approach

Part 1: A customer-centred approach
Why promote?
Sell the sizzle
The importance of range
Choosing appropriate books
Filling the gaps

Part 2: Helping people choose

Part 2: Helping people choose
The reading experience
Reading lives
How we choose
Barriers to discovery
A different way to choose

Part 3: Book display skills

Part 3: Book display skills
Power displays
Using colour in displays
Experimenting with graphic cover styles
Practising display skills
Seasonal displays
Displaying non-fiction
New books
Books that need your help
Targeting audiences
Display as a conversation
Let books do the work

Part 4: Connecting with readers

Part 4: Connecting with readers
Reader-centred themes
Interpreting a theme
Go on a journey
Planning your display
Choose two types of journey
Select your books
Journeys Option One
Journeys Option Two
Create your promotion
Record your results
Ask for your assessment


Libraries can be so much more
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